Tigres Del Mar

About the Client

Tigres Del Mar is a team rebranding for the San Jose Barracuda of the American Hockey League. Utilized three games during the season, Tigres Del Mar was a shared celebration of Hockey and Hispanic and Latino Culture.

Project Scope

Custom Jerseys
Logo Branding Identity
In Arena Video Assets
Promotional Collateral

JerseyS

Custom jersey created for in game use and merchandise sales in official team pro-shop. The jersey ties in traditional imagery from hispanic culture and brings to life on the ice. New jersey design drove engagement and increased merchandise sales each Tigres game.

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In Arena Videos

Custom design assets were used on arena video boards and LED screens to bring excitement and energy for the entire crowd all game long. Logo loops, versus matchup, and goal graphics, plus more were used to enhance the fan experience.