San Jose Barracuda Hockey Club Brand Update

Teal’s On The Menu

A new teal third jersey makes its exciting debut in the 2025-26 season. Raised waves elegantly back the chomping Cuda logo, adding dynamic texture, while the San Jose Barracuda Hockey Club moniker boldly surrounds the front crest, emphasizing the team’s proud identity.

Game Day Social Media

Created engaging fan interaction through visually appealing game day graphics designed to share timely updates and enhance the overall experience.

Center Ice Logo

The new look made a striking and memorable impression as it hit the ice of Tech Cu Arena, featuring a bold and dynamic wave cuda graphic prominently displayed as the centerpiece of the center ice logo. Additionally, the center redline is adorned with detailed barracuda silhouettes, a thoughtful design touch that all true fans will undoubtedly appreciate and recognize immediately.

Event Motion Graphics

The arena takeover featured custom-designed motion graphics that were displayed prominently on the center-hung videoboard, as well as on numerous concourse televisions and throughout the arena’s LED displays.