2024 AHL All-Star Classic At San Jose

 
 

About the Client

San Jose Barracuda hosted the 2024 AHL All-Star Classic at TechCU Arena. Event branding was created to celebrate the international competition of the American Hockey League in San Jose. The event united the AHL and the San Jose Barracuda in a weekend of hockey, entertainment, and excitement.

Project Scope

  • Custom Jerseys

  • Logo Branding Identity

  • In Arena Video Assets

  • Promotional Collateral

 
 
 
 
 
 

JerseyS

Individual jerseys for each division as well as conference warm up jersey designs. Custom patches commemorating the event and the division each player represented.

 
 

In Arena Videos

Custom design assets were used on arena video boards and LED screens to bring excitement and energy for the entire crowd all game long. Logo loops, versus matchup, and goal graphics, plus more were used to enhance the fan experience.